One of the most crucial parts of optimizing your article for search engine are keyword density are placement. Search engine spiders scan a page in a way that makes it important to place your keywords where they will be detected and recognized as a keyword, so that your article will come up when someone searches for that keyword.

What is a Keyword

{A keyword is key phrase that is going to be placed in your article several times, not just once as that would make every word a keyword}. When a spider sees that you have a word placed several times in an article, it will determine that your page may be useful to users that search for such a keyword.

Over Optimizing Your Articles

It is important to note that there is also such a thing as over optimizing your articles for particular words, this is known as “keyword stuffing”. When you stuff keywords in an article a spider will detect that you are trying to trick it into placing your article high in the search engine results for that word, and will instead penalize your site and your page for doing such. This may even affect the rankings of your other pages or get your site blacklisted from a particular search engine if you are found keyword stuffing too many times.

What is Keyword Density?

{Keyword density is how often your keyword is placed in your article}. The common measurement that use to determine how often a keyword shown in an article is percentage. Let’s say that your article contains 1000 words with 4% keyword density, then you must type the mentioned keyword for 40 times. In the world wide web you can find numerous of resources and recommendation for keyword density with logic argumentation, but in the end you will have to decided which percentage is more useful for your site. Every webmaster love to use their own density that they like to achieve based on their experience. You may choose whatever keyword density you like as long as you do not over optimize and you could making enough profit from your rankings.

The perfect density

The conclusion, to produce an hour glass effect, you need to put keywords more at the beginning and the end no matter what exact density you choose. The right keyword density in your articles will make it rise in search engine results and could generate more traffic website then automatically will increase your earning as well.